State of the Art: Top YouTube Creators Sign On to Use Tool Meant to Protect Their Likenesses
A number of major YouTube stars — including MrBeast (real name Jimmy Donaldson), MKBHD (Marques Brownlee) and Mark Roberhave — have signed on to a pilot program that will give high-profile figures more control over their likenesses on the platform. The tool’s rollout comes as generative AI tech makes it …
Read the whole story at The Hollywood Reporter.