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Industry News: Kodak Has Overtaken Fujifilm as Japan's Film Brand of Choice

By David Schonauer   Wednesday August 26, 2026

Last year, New York–based technologist and film-photography enthusiast Kimiyasu Morikawa published the first comprehensive film usage survey conducted in Japan. It is the only publicly available recurring survey of film photographers in Japan and is now in its second year. Looking over the data, there are four key takeaways …

Read the whole story at PetaPixel.


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