Hillary Clinton, Rand Paul, and Chris Christie Trying to Make Themselves More Attractive to Appeal to the Public. Michael Kinsley Column: "It IS a Beauty Contest." November 2014. Illustration opening a column by Michael Kinsley on the role that appearances play in American elections and how we perceive candidates. The author claims that in politics, the least attractive man has advantages over the most attractive woman, mainly because of height and size playing for or against each party.